When it comes to analyzing the performance of an email marketing campaign, many marketers turn to opens and clicks as a means of measuring success. And while these fundamental metrics are important to note, there are actually a lot more to consider. The keyword here being "a lot."
In fact, the wealth of data available to the modern day marketer can be super overwhelming.
via HubSpot Marketing Blog http://bitly.com/1I3MVbH
No comments:
Post a Comment